The internationally renowned children's publisher has been delivering quality products and publications for nearly a century. I directed the web and interactive content team, delivering hundreds of activities, animated stories, thousands of web pages, and countless hours of enjoyment for kids.
This visual acuity activity has been the mainstay to the Highlights brand since the beginning of the publication. Beyond the brand inforcement, taking this revered game to an interactive state opened up an entirely new revenue stream in the form of increased subscriptions and app sales. Play Hidden Pictures